Describing 3 types of radio station

Internet/podcasts-You will need to be in a studio or even at home because you will need to have internet access and that it can be via iTunes or even youtube which anyone will be able to access and also that it you don't always have to listen to it. They are advertised differently. The target audience will be teenagers because they are always on the internet and that it is something new and fresh which they can be interested. The equipment might differ because you won't need a lot of things and that you are able to just be in a bedroom and also that you don't need to pay a lot of money. TogiNet is an example of an podcast which is just on the internet. Also Tunein is a podcast which teenagers would listen to because they are normally on the internet and also that they will show music and news.

College/non profit radio-The college will get a group of people together to be able to do a radio advert/station so they are able to know what they are on about. The location is to be at college in a class room which will be sound proof and also where they are able to film. The target audience is college students because they want to know facts and things which are going on in life and any information there is. The equipment might differ because that it won't be any people listening to it and also they college might already have the equipment which is needed such as a microphone and also a mixer to play music and also to interact with everyone.

Comercial radio-You will need to be in a studio which has sound proof walls so none of the background sounds will get into it because you will need it quiet. The frequency is different for each radio station. For example Capital 95.8 is a radio station which many people such as teenagers which is the target audience listen to it because that they play the latest songs which they like and also there is competitions which they are able to win and go to the concert. They always get celebs in to be interview so more people will tune in. The equipment setup will differ because they will need to be in a studio with microphones a mixer and a laptop which they are able to go on and get the music.Also they will need a place for the transmitter because they need to air it so that everyone is able to hear it. They are mostly aired all over the UK.

Artist promoting songs

Artist promotes songs using social media such as twitter and Facebook because they are a popular site to go on and that fans and other people will see that there is a new song which will make people go and listen to it and also buy the song and help promote it. When there is a new song coming out sometimes their fans will help them promote it and get something trending on the site and normally they get them to go and buy it on iTunes because that where normally the song is and they want it to get to number 1. For example a trend which you can have a twitter is #BuyBangBangOniTunes and they to get it to the top trend. Also the song could be trending because many people were tweeting the song and also the artist on their twitter. On Facebook they might of posted a picture of their new song and it could get the most likes. These 2 examples are a good way for an artist to promote a song because lots of people are always on it and also millions of people have signed up to twitter and Facebook. When the artist tweet or post about it,it will instantly get  fans to listen and they will love the song and pre order it. Other range of media which they use to promote 

Budget radio kit/studio

When you start you will need a budget radio kit when you need to create a radio advert. The things which you need are:

• Microphone+Stand- £25
• Speakers-£40
• Internet access for the software(Normally it can be on the laptop
• Mixing desk-£169
• Computer/laptop-It can be any laptop or computer which is good quality.
• Desk-A desk which could fit everything £50+
• Chair-Can be any chair
• Aircon-Sometimes already built in or use a fan.
• Headphones-£20
• Transmitter-You can't normally buy it
• Memory card-£10
• Power saver-Comes with the computer/laptop

You will need all of these things to create a radio advert because that these are the necessity for create one. You need the microphone and stand because that the stand will hold the microphone and then the microphone you will speak into it so people will be able to hear you more clearly and that it will also be louder. The type of microphone which you could use is a dynamic. You need a computer or laptop because you will need to get internet access and also the software and also to save all of music which they need.The deck and chair is to put all of the equipment on and the chair is for you to sit on so you are comfortable if you are there all day. The power saver is in case you laptop dies and that you need to charge it. The memory card is one of the most important things because that it will have all of your recordings on and that you don't want to loose what you have and that you will need an extra one if it runs out. A transmitter is for when you want other people to hear it on the radio and so everyone is able to hear it and it will be clear. Headphones are a necessity because you will need to be able to hear what you are saying and also that it will help block the song out so can't hear the background music. You will need to be in a sound proof room because that the other sound won't get out and that it will pick up all of the sound which it needs. Most people use closed headphones because they are better as it covers your whole ears and that it will block more of the sound than earphones. From the mixing desk it will be attached to the microphone+stand and the music. The music can come from laptops,cd players and phones. Phones is a cheaper way because that it holds all of the songs which you need and also that i will have enough storage for everything. The most used phone which you could use is an iPhone because that you will be able to go on the internet as also that you can have storage and songs.
For a budget kit you don't need to spend a lot of money when you are starting off you just need to buy things which you can afford and also that which will be good for a radio podcast.

This is a simple radio studio 

Evaluation for voiceover ad

We did a voiceover of an existing product and then we had to film a script and then film it on a laptop. We edited the audio on reaper. This was my first time editing audio and I thought that it was quite hard as I wasn't really sure what I was doing. I got sound effects to add into the advert I was creating with the footage we had taken from the previous day. I got sound effects from freesound and then I downloaded it. One of the sound effects was a kissing sound for the end of the advert and the other was general background music which was cool and that matched the product we was doing. The advert I did got lost as that I wasn't sure where I putted it and that I used a different laptop on the day so I had to start and make a new quick advert. I got the same sound effects as before and also I cut some of parts out because we made mistake and that there was some pauses. I don't think there was many technical qualities in my advert because I wasn't really sure how to do it and I was still trying how to do things but I think that the advert went ok even though I didn't really add anything into the advert. Some of the persuasive techniques we added in the voiceover ad were repetition,facts and made it humorous because it would attract the audience to buy hersheys kisses and also make them hungry. Also we tried to making it like 2 people are talking to eachother so it is like a real conversation to make it humorous. At the timing 0:39 there is a kissing sound from freesound that i download and also from 0:01,throughout there is a song in the background. It fitted our voices because we didnt really add any enthusiasm because that we don't like acting and hearing our selves back but there was a creative side to it. We had to create as soundcloud account because we had to put our voiceover which we edited onto there because you aren't able put it straight to blogger. After i uploaded it i copied and pasted the embed code to blogger.

Editing music video evaluation

Today we edited the shots for the music video we did by using iMovie. The music video had to be 30-60 seconds from using the clips we had filmed. I think editing in iMovie is quite simple and also i think the song matches the video quite well and i was able to add text where they said the name of the song which was Count on me. The song also relates to the shots we took because it is about loneliness and then 2 people becomes friends and they can always count with each other. Between 2 of the shot we took i added transitions which i thought would fit and it can create more effect and you don't know what will happen next.

I think that the music video was achieved because that it was our original idea which we came up with and it tells a story that everyone is able to understand and that it can actually relate to people when you start a new place such as secondary school and that you might be lonely and then you will find friends that you are able to count on and trust them. I thought that it was creative but a simple idea because that we were able to film different shots such as close up of the friends being happy and that there was an establishing shot to show where we were because we wanted to show that it was quiet and deserted which relates to the idea we thought of. I downloaded the song using a youtube converter to iTunes and then dragged it in and made it fit each shot that we had.I shortened the song because it was too long and also i edited the clips because it would of been too long and some parts we messed up in. I muted all of the clips because there was background sound and it would of been too loud and you weren't able to hear the song in the background. There was text that i added that said 'You can count on me' because that is the chorus and it would come into a suspense so they won't know what is happening next. Also there is credits at the end to show who did it and to make it presentable and nice so you are able to feel proud of it.