Chosen song for music shots.

The song we have chosen for the music video is Count on me by Bruno Mars because the message of the video is that you will always have someone beside you and that they will make you happy and have a fun time to spend with them as that the respect and that you will count on them. The genre of the song is pop music and the mood it starts a bit sad as you aren't with anyone but then it gets more happy and cheerful. The lyrics match with the shots we have taken because at the beginning the person is sad and lonely but then throughout the video another person comes in and cheers the person up to make the person happy so they know they are secure. The song has a simple pace that it is easy to manage and fit it in the video while editing. The scenario was loneliness.

Comparing 2 radio stations.

Comapring Capital and Heart radio stations

Capital is a music radio station which is based for pop music and the music charts which is on every Sunday.Some of the artists which are played on Capital are One direction,Jessie J,Ariana Grande and Magic. Also they play the newest song and it is the first place to hear it. For example One Direction new song called Steal my girl was first played at 12pm today.The type of programmes which are played on Capital are contests to win tickets to go to a concert or a gig which is located in London. They are normally in the morning when everyone are going to work or school. By midday they tell you some news which is happening in showbise such as charts or maybe a film.It is able to make people to listen to them and the songs which they play. On a Friday evening the host is Marvin Humes who is one of the former members of JLS.He is a DJ and he remixes some of the songs to make them faster or slower. During the time he is on people are able to call up to the station are able to requests songs or talk to him. Marvin also does the Vodafone big top 40.Pandora Christie is the presenter on a Monday-Sunday morning who does all the competitions because she has a clear voice and everyone always listen to the radio in the morning while everyone goes to work while they are driving in the car. The audience is for teenagers and people who are in the early 30's and 40's because everyone likes pop music and they like to hear the charts and also their favourite artist on the radio which will make them happy and dance to in whatever place they are. On the other hand not all play pop music and all new songs which are in the charts at the moment. The genre of music which Heart plays are more olden music and ballads but sometimes they do play some new songs so it can attract more people to listen to their radio station in the morning and the evening while on the way to and from work.The type of programmes they show are some competitions and get people to call in but also they do the vodafone big top 40. Toby Anstis is the host for Monday-Saturday mornings to wake people up and also the people who are on the way to work so they have something to listen to. They play more ballads and artist like Mariah Carey and Elton John because more older people and parents will listen to this radio station as it songs which they have grown up with and they also like that type of music. Jason Donavan is also a host and he does all 80's singles on a Sunday night. The demographic is adults and people who are over 50 or 60 because they mainly would listen to this radio station compared to capital where it is more for teenagers and their pop music and it can attract different age ranges. These two different music stations attract and offer different genre of music 

Voiceover Workshop

We did a voiceover workshop where we had to do an radio advert of an existing product and make people want to buy it. We had to get into small groups and then choose a product which we wanted to do. After we had to research and find facts about the company/the product that we have chosen and then started writing the scripts and also using as many persuasive techniques.When we finished out script we then went to record our advert which was about hersheys chocolate. Some of the technical qualities which we added was that we used repetition which can create an effect and make the audience remember it more as you have said it more than once.I think that it was quite creative as that we chose that something that everyone likes as it is popular and hersheys are really nice and our performance went alright as we didn't have much time to practice our lines due to the time we spent on thinking of an idea and writing the script.I made a little mistake but i was able to cover it up by changing a few of words which i was saying. In the script we added some information about how it all started and it sounded like that we were having a normal convocation to each other which made it realistic and appealing to everyone and make them want to listen and buy the product.We didn't add any tag lines in as we didn't get any time to think of any but i thought our actual advert was pretty good.

Workshop

Today we did a music video where we had to get into small groups which then we had for find an exsiting music video or a simple storyline where were able to film various shots which we were able to film. We did a simple storyline which was about loneliness because we were able to film it and come up with different type shots such as close up and establishing shot. We were planning to film on the field but unfortunately it started raining so instead we filmed all of it in the atrium. The first shots we filmed of someone sitting on a bench/table alone far away so it is an establishing shot and seeing that you are alone. The success was that it was quiet and that we were able to film and people could understand what is going on. The weakness was that people wanted to walk pass and also that it wasn't an actual bench and we were inside alone. Another shot we did was that someone was looking sad over the baloney which is a close up shot of the face and then after someone walks in and makes you happy and laughing having fun.The success was that we knew what we was doing and weakness was that we didn't really want to act and looked sad and depressed. Also another shot we took was the 2 girls laughing and having fun with each other.The weakness was that we were acting really awkward next to each other  laughing. We did a close up of our shoes together which shows friendship and happiness. The think which i thought that went well was that we got a good close up

Offensive language on radio

On some radio commercials there were some offensive language which an be offensive to homophobic,racist,sexist and many more. It can be rude and people can take it in the wrong way because swearing can mean lots of things and it can be after the watershed which means that its after a period of time which there is a lot of swearing. For example Nicky Campbell swears on radio by accident and it shows that anything can happen such as saying the wrong word. Saying it once cane be shocking but saying it twice is worse and it can be saying it in a negative way from what he was trying to describe.Some language can hurt someone as it can be mocking their religion or they might have a disability. This is another example of when a celebrity says offensive language on the radio when they weren't actually meant to say it. Lots of people can be hurt by it and that its from a certain person. Also this is a clip of David Cameron swearing on loose women and then it was shown on the radio.

clips analyse

These are some of the shots which we took from the music video. These shots we chose were easy to film from the music video Pompeii. Our group worked well together and we had a variety of shots. Some of the shots didn't go right and we had to take a shot out because there wasn't a space that we were able to do them. All 3 of us didn't want to be on camera but there was only 1 camera person so i think next time all of us could of had a go at using the camera and pick a few different shots which were a bit harder and challenging. The hard part of filming was keeping quiet as our voices were in the background of each clip that we had. We could of had more time to make them better and more time to think of the shots and how we were able to do them. Overall the clips which we have are good even though some were a bit shot. We could of add more expression into them to make the more real and exciting like the video.

Best music video shot

We did the song Pompeii by Bastile and i think this was the best shot which we took. I think it is the best shot because the angle of the shot was almost the same as the shot in the music video. The camera shot was an establishing shot because it has shown the whole scenery and it is also a POV shot as someone is awaking away and you see something over their shoulder.

Radio advert analyse

The Tescos radio advert is trying to promote what they have on offer and they are trying to get people to buy it in a 30 second advert. They try to put all the information they are able to put in the amount of time. The narrator lists some of the food they have in the shop and then there is a voice over trying to get the adults to come and shop for the food here when they need to. The narrator is clear and everyone is able to understand. Also the voice over thinks that the price drop is a good idea as the narrator is still listing the food. In the advert they mention their slogan "Every little helps"which is a use of a voiceover. Another use of voiceover is that there is different accent and tones but it can make it hard to understand what they are trying to say but it makes it more interesting to see what they have to say about the company. When he says all of the different products really fast and then runs out breath can be a bit humorous but it shows that the service have a lot of things on offer for the customers.The target audience is for adults because they are trying to find deals on food products. It can be a unique selling point to the customers and there is a benefit swell. This will be able to increase market sales of all the products that are on sale.
 Tescos advert is on any local radio and its also on heart and capital radio. I think that it is quite effective but they listed too many food products and they could of got confused. The style of advert is factual as there is a lot of basic facts which you are able to remember easily and it also a bit serious so there is a lack of humour because it more based on parents and they prefer to have more facts so it can persuade them more to come to the shop and buy the products they have. Furthermore the purpose of advertising a company/service is to raise awareness about it and it will show that it makes the company and brand better than others. Sometimes they compare brands to show which is better and cheaper. Also the other band/service might be nearer to your house so you might prefer to go to that one as it might be cheaper than the one you already go to and it might have a sale there like it says in the advert it to persuades them to come and see what they have. By doing this it makes the company make a higher profit.

Coke radio advert is trying to say that it is the best summer drink and it also a popular drink as it is cheap and it taste nice. They have sound effects which would be best for the summer and lots of people have fun. The sound effects was non diegetic sound because it is sound which is put in. This advert would be on capital and heart as they are the most listened radio channels. The length of advert is 30 seconds. They made it catchy and humorous with the amount of time they have had. There is voice over and narrator for this advert so they can make a statement why people should buy the summertime over. The target audience is everyone because all different age ranges drink coke as it is a refreshing drink to have and it isn't expensive and they sell them everywhere. In supermarkets they sell them in bulk. It was effective because it entertaining to listen and to see what they had to say about it and was humorous by the sounds which they made and the coke sound they made. The style of the video is simple and humorous so everyone is able to understand and the purpose of coke advert is to promote the brand awareness and it will make the audience this brand not an establishing brand which is popular. It is trying to persuade such as asking questions to make the target audience think but doesn't have an exact answer. There was a use of music bed such as sound effects and background music to promote it and with the background music the audience might remember which advert it was just by the sounds they have listened to. Also the slogan is catchy so it easy to remember and sometimes they put where you are able to buy it such as Tescos which mean that you are giving them good feedback and also a free advert/promotion. There is also some seasonal awareness because they talk about the summer and that coke is one of the best drinks to have as it is cool and refreshing to have on a hot day. For the voiceover the celebrity it make its more animation because its children and teens like to make things fun and not formal because it wouldn't keep them interested. It will be able to increase market sales on the product and the company.

Magic-Rude music video analyse

The things which i like about this music video is that it has a clear story and people are able to understand what is happening. They are trying to make it as comedy and make people laugh through it. The thing which i don't like it is that it is happening at a garage and and house and the dad doesn't agree with the man marrying is daughter as that he doesn't want her too and then they just marry each other anyway.

Interview Questions

Interview Question

1. How old are you?
2. do you have any pets?
3. What is your favourite food?
4. Do you have my hobbies?
5. What genre of music do you like?
6. What tv shows do you like?
7. What do you like to do in media?

Homework-Radio advert

Tesco Radio Adverts
 
Likes:

• Short and catchy
• The narrator was clear
• Got their point across
• Voice over
• Non diegetic sound

Dislikes:

• The narrator listing all of the foods
• Didn't put a lot of information across
• Not much persuasive points

The target audience for tescos advert is parents because they are the ones who normally go shopping and they like to know what discounts they are offering

Wonga Radio Advert

Likes:

• The catchy song
• voice over
• it was clear

Dislikes:

• Didn't put their point across
• Wasn't sure what it was advertising
• Not much information

The target audience is adults have issues with their money and want help. It is for adults as it wasn't exciting.

Snickers Radio Adverts

Likes:

• The pretend phone call
• humour
• Information about it
• Why people should buy snickers

Dislikes:

• Couldn't understand bits of it
• Needed more information
• Only put a bit of their point across

The target audience is teenagers because the radio advert was humours and that they made it sound real by having a phone call.

Radio Advert

Things to expect in a radio advert

• Facts about the product or advert
• Persuasive techniques
• Catchy phrases
• Why people should buy a product
• Clear voice so everyone is able to understand
• A target audience 
• A bit of humour?
• Explaination of why the audience should buy it
• What the product is going to look like
• Advantages of the product
• Non diegetic sound
• When people are able to buy it
• Narrator
• Voice over