Friday, 3 October 2014

Evaluation for voiceover ad

We did a voiceover of an existing product and then we had to film a script and then film it on a laptop. We edited the audio on reaper. This was my first time editing audio and I thought that it was quite hard as I wasn't really sure what I was doing. I got sound effects to add into the advert I was creating with the footage we had taken from the previous day. I got sound effects from freesound and then I downloaded it. One of the sound effects was a kissing sound for the end of the advert and the other was general background music which was cool and that matched the product we was doing. The advert I did got lost as that I wasn't sure where I putted it and that I used a different laptop on the day so I had to start and make a new quick advert. I got the same sound effects as before and also I cut some of parts out because we made mistake and that there was some pauses. I don't think there was many technical qualities in my advert because I wasn't really sure how to do it and I was still trying how to do things but I think that the advert went ok even though I didn't really add anything into the advert. Some of the persuasive techniques we added in the voiceover ad were repetition,facts and made it humorous because it would attract the audience to buy hersheys kisses and also make them hungry. Also we tried to making it like 2 people are talking to eachother so it is like a real conversation to make it humorous. At the timing 0:39 there is a kissing sound from freesound that i download and also from 0:01,throughout there is a song in the background. It fitted our voices because we didnt really add any enthusiasm because that we don't like acting and hearing our selves back but there was a creative side to it. We had to create as soundcloud account because we had to put our voiceover which we edited onto there because you aren't able put it straight to blogger. After i uploaded it i copied and pasted the embed code to blogger.

1 comment:

  1. This radio advert was quite informative because there were facts about the product in the conversation, the voices were clear and in suitable volume, nice choice of background music, it brings the cheerful atmosphere and makes people want to buy them, it's very clever to introduce different flavours of product in the conversation because that tells people there's a lot choice. I like the 'kiss' sound effect in the end, it successfully matched the product and the tagline. there's lots of repetition of 'Hershey', which makes people keep this in mind. This is a very persuasive radio advert. I think some more sound effect could be used to make it better and catchier.

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